This logo design is inspired by Munchkin’s brand message. The logo beautifully captures the essence of a motherly touch, ensuring utmost comfort in children’s clothing. Emphasizing the significance of preserving our little ones’ golden days, when they’re immersed in their vibrant world, this design puts their clothing experience at the forefront. Nothing should hinder their joyous journey, and this design aims to make it extraordinary.
Branding of Munchkin plays around with the fun and innocent side of kids presented with the balanced combination of colours, elements and imagery, also encouraging their cognition and vision being the purpose.
We also came up with the brand name “Munchkin” which reminds us of every parent’s affectionate call for their little one.